SINGAPORE, 11 August 2020 – The final year students from Singapore Polytechnic, Diploma in Media and Communication presented marketing campaigns for Heliocare’s latest range – Heliocare 360º as part of their final year project. It was a wonderful experience to witness the creativity, flexibility and adaptability of the students.
During the 4th year collaboration with Neoasia – the 7 groups were tasked to conceptualise the marketing campaigns such as branding, budgeting, social media campaigns and more. In light of COVID-19 pandemic, students have to think out of the norm, proposing feasible and creative plans that could be executed even if the situation persists.
We would like to take this chance to thank the lecturers, Laura, Yen and David for the coordination and the students for their hard work! Good luck in your future endeavours.